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Chart of the Week
October 9, 2026

Users are loving Muse but remain cautious in applications

  • '82.8% of Muse users rate themselves 8+ out of 10 on likelihood to still be using it in three months
  • 'But trust to act on your behalf is thin – only 3.8% of Americans pick Muse as the AI they'd trust most to make a purchase, call a business, or manage an account. That trails ChatGPT and Gemini (22.3% each), and 35.2% wouldn't trust any AI to do this.
  • 'Muse is a helper, not an agent: users mainly use it to get information (64.1%), write captions or messages (45.3%), and generate images or video (42.2%). Shopping research is common (35.9%), and 53.1% say it influenced a purchase, but the human still makes the final move.

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Users are loving Muse but remain cautious in applications

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