- Occam is a powerful tool for analyzing brands, tracking key metrics and indicators such as the Net Promoter Score (NPS), brand share, primary purchasing drivers, and Net Purchase Intent (NPI) – together providing a multifaceted view into brand perception, loyalty, and potential sales momentum.
- Current Occam data reveals a declining NPI for Boot Barn—an indicator of weakening future purchase intentions among existing customers.
- While NPI alone should not be used as a proxy to determine future same-store sales, it provides a powerful forward-looking signal of potential shifts in future sales patterns.
- Currently Occam is tracking NPI for hundreds of brands, and users can request NPI scores for virtually any brand in America.
- Subscribe today to access real-time insights into consumer preferences for nearly any brand.
